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Promotional Byline

Promotional Byline

Platforms Android/iOS
Nature Native
Location Listing, above “Meet the seller” section, always BTF
Targeting UserId, age, gender, category id, item price USD, custom
Tracking Impressions, clicks
URLs Standard url, deeplink carousell, external deeplinks
Capital letter limit/Chinese character limits Headline 17, Description 14 (max 7 per line), CTA 7, Advertiser Name 6
Third party impression tracking Yes
Third party click tracking Yes
Advertiser logo: 1:1 ratio of creative, round, .png/.jpg
Creative rules Only services related to the product. Can only target highly relevant categories, e.g. mobile phone insurance under mobile phones