Single Panel Ad

Single Panel Ad

Template: Native content ad

Platforms: Android/iOS

Nature: Native

Location: Homepage, BTF in Fresh Finds/Recommended for You section, after 1,5,21 listings

Targeting: userId, age, gender, custom

Tracking: impressions, viewable impressions, clicks

URLs: standard url, deeplink carousell, external deeplinks

Creative: 1:1, squared, .png/.jpg

English max. characters: Headline 20, Description 22, CTA 15, Advertiser Name 13

Advertiser logo: 1:1 ratio of creative, round, .png/.jpg

Creative rules: Disclaimer & “Ad” tag needs to be part of the creative.

Estimates on performance per country (ROS):

Daily SG HK PH MY
Impressions 1.5M 740k 380k 380k
Reach 420k 200k 115k 120k

 

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