Homepage Interstitial

Homepage Interstitial

Platforms: Android/iOS

Nature: Custom Native

Location: Homepage, after app open, frequency cap of 1 per user per 24hrs for a 1 day campaign, 1 per user per 48 hours for a 2 or more day campaign, excl. newly registered users in the last 7 days

Targeting: userId, age, gender, custom

Tracking: impressions, clicks, dismissals, time in view

URLs: standard url, external deeplink, internal deeplink, in-app browser

Creative: 640×960 (1:1.5), .png/.jpg/.gif

CTA character limit (English characters): 20

Interactions: auto-close after 6 seconds, timer available, skippable from beginning, close when pressing on black-opaque underlay

Estimates on performance per country:

ROS:

Daily SG HK PH MY
Frequency cap 1 per
user per day incl AB
200k 100k To be tested 75k
With frequency cap 1
per 48 hours
200k 50k To be tested 35k

With millions of browsing, searching, buying and selling intent, discover how you can tap on Carousell’s unique Advertising and Audience Solutions to bring your brand to life.