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Carousell Shopping Ads

Carousell Shopping Ads

​​Transform your products into shoppers’ next great discovery.

Boost the discoverability of your products through targeted ads that appear in related shopping results and product pages.

What are Carousell Shopping Ads

A CPC solution that utilizes a live product feed to ensure brands’ products are matched with consumer search queries.

Precision for purchase

Carousell Shopping Ads are only shown to users when his/her specific search term matches any of the advertiser’s product attributes. This suggests a strong contextual intent for users to interact with the ad and ultimately make a purchase.

Native to platform

Carousell Shopping Ads look exactly like native listings that are shown when a user searches for a product or lands on any of the listing detail pages. Format familiarity with the platform user interface entices users to engage with the creative.

Create with ease

All you need to do is share the existing product catalog with us. You don’t have to spend effort creating an ad creative that looks attractive or engaging. It will be taken care of by the product itself.

Control your costs

​​Carousell Shopping Ads are priced based on cost-per-click (CPC). This means that you’ll only pay when someone clicks on your ad.

Get started with Carousell Shopping Ads

Share with us the following information:
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1

Advertiser Name
(Case-sensitive)
This will be shown on the ad creative. 
2

Advertiser Logo URL
The URL should point to an image that is publicly accessible. 
3

Campaign Start and End
Date
4

Campaign Target
Country

5

Number of Expected
Clicks
6

Product Catalog
Clicks
7

Relevant Categories to Target

FAQs

Advertisers must have a product catalog that contains a list of products with product attributes (i.e. title, description, price, landing page, image URL link). The product catalog can be in CSV format or shared as an API Feed link.

Your ads may be displayed at the top of, alongside, or within shopping results and on product pages, on desktop and mobile. Ads are shown to shoppers based on relevant keywords or products.

With CPC ads like Carousell Shopping Ads, you only pay when a shopper clicks an ad for your product.

Your product may still show up if your products matches the category or related to the entered search term.

No. We are able to onboard any number of products in the catalog.

Carousell Shopping Ads is currently available in Singapore, Malaysia, Hong Kong & Philippines on the Carousell platform.

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